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Connecting Communities

e.l.f. Community

🤝 CONNECTING COMMUNITIES

we keep people at the center

We stay close to our communities, listening, giving back and creating moments that help people feel seen, supported and connected.

01

global teams,
local impact

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02

community
at the heart

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🤝 CONNECTING COMMUNITIES

we keep people at the center

We stay close to our communities, listening, giving back and creating moments that help people feel seen, supported and connected.

01

global teams,
local impact

Explore
02

community
at the heart

Explore

01

global teams, local impact

  • We trust the people closest to each community to help guide where support goes.

e.l.f. employees collaborating with community

our people know their communities best

From employee-led giving to Fair Trade Community Development and youth-led purpose programs, local impact starts with people who know where support can matter most.

representation matters

Our global team reflects many of the communities we serve. That perspective helps us listen better, act locally and show up with more care.

*Employee demographic figures based on our full time employees as of November 6, 2026. Race/ethnicity percentages exclude our employees outside of the United States. We are an equal opportunity employer and do not use race, ethnicity, gender or any other protected criteria as a factor in any employment decisions, such as hiring, promotions or compensation.

e.l.f. and Plates

grip, set, go

With learning to drive costing UK learners up to £3,000, e.l.f. turned a local insight into action, democratizing access to driving lessons for thousands of young people and unlocking greater independence, opportunity and mobility.

e.l.f. and Rivet: Zero Limits

youth-led purpose, locally focused

Through Zero Limits, e.l.f. Beauty and RIVET are supporting 100 next generation changemakers across the UK and India, helping them turn community-driven ideas into action through funding, mentorship and practical resources.

e.l.f. and Plates

grip, set, go

With learning to drive costing UK learners up to £3,000, e.l.f. turned a local insight into action, democratizing access to driving lessons for thousands of young people and unlocking greater independence, opportunity and mobility.

e.l.f. and Rivet: Zero Limits

youth-led purpose, locally focused

Through Zero Limits, e.l.f. Beauty and RIVET are supporting 100 next generation changemakers across the UK and India, helping them turn community-driven ideas into action through funding, mentorship and practical resources.

Programs e.l.f. Beauty contributes to for employees

giving, the e.l.f.z way

e.l.f. Beauty commits at least 2% of annual profits to causes we give an e.l.f. about.

The company also matches all employee contributions during its annual holiday match program and Amin and his wife, Hirni, personally match those donations, too.

the Fair Trade standard

the Fair Trade standard

Fair Trade Certified™ sourcing connects stronger standards to the people behind our products.

sourcing that gives back

Fair Trade Certified™ factories create Community Development Funds, empowering workers to help direct investments toward the needs of their communities.

the Fair Trade standard

the Fair Trade standard

Fair Trade Certified™ sourcing connects stronger standards to the people behind our products.

sourcing that gives back

Fair Trade Certified™ factories create Community Development Funds, empowering workers to help direct investments toward the needs of their communities.

funds that fuel 1,600+ futures

In FY 2026, more than 1,600 workers benefited from e.l.f. Beauty Fair Trade Community Development Fund projects supporting worker-led priorities across community, healthcare, housing and transportation.

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    community

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    healthcare

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    housing &
transportation

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02

community at the heart

  • Our brands are of the people, by the people, for the people and with the people.

rhode futures fund

Through the rhode Futures Fund, rhode distributed $2 million to 10 organizations across the U.S., helping provide guaranteed income and critical resources for new mothers, caregivers and mother-like figures.

Naturium community

community first

For Glow Better Together, Naturium turned its community into the campaign, bringing real fans from the comments to the set.

Well People supports mothers

with mothers in mind

Well People supports people through pregnancy and motherhood with thoughtful products, trusted clean standards and give-back efforts rooted in care.

Naturium community

community first

For Glow Better Together, Naturium turned its community into the campaign, bringing real fans from the comments to the set.

Well People supports mothers

with mothers in mind

Well People supports people through pregnancy and motherhood with thoughtful products, trusted clean standards and give-back efforts rooted in care.

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e.l.f. product texture

🌱 ENVIRONMENT & SUSTAINABILITY

we act with purpose

We believe thoughtful progress matters as we explore how our business can contribute to a more resilient planet.