elf Skin

e.l.f. SKIN makes the best of skincare for real-life routines at get-real prices.

We’re shaking up skincare with straightforward routines and multi-benefit products made WITH the people, FOR the people. Serving quality ingredients and quality formulas for every kind of skin goal — at e.l.f. OMG prices.

Our product philosophy.

  • Premium-quality

    We make high-performing, holy grail skincare products that deliver results without compromise.

  • Real-life routines

    Because we relate to our community’s lifestyle, we provide multi-benefit products that simplify skincare with formulas that work for visible results.

  • Get-real prices

    We deliver skincare that’s the total package and doesn’t break the bank.

Best sellers

Best sellers

Be e.l.f. confident in your skin.

elf skin card container for best sellers
  • Bronzing Drops

    Nourishing tinted serum for a sun-kissed glow.

    Shop now
  • Youth Boosting Blue-ty Sleep Night Oil

    Gentle overnight retinoid facial oil for smooth, nourished skin.

    Shop now
  • Holy Hydration! Face Cream - SPF 30

    A lightweight face cream that nourishes skin while
delivering hydration.

    Shop now

Tap into what’s new.

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  • Slide 1

    e.l.f. SKIN Is Salvation to Skincare Shame in Satirical “Divine Skintervention”

    e.l.f. SKIN launches today its most ambitious brand campaign to date.

    Read more
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Sustainability

Sustainability

Packaging with a purpose.

elf skin card container for sustainability
  • Packaging Sustainability

    57%

    lighter jar for Holy Hydration! Face Cream.

  • Recycled Content

    50%

    PCR plastic used
in Youth Boosting Advanced Night Retinoid Serum.

  • Recycling

    How2Recycle® makes it e.l.f.ing easy to break down packaging.

With its affordable price points, I can finally advise my patients that powerful skincare and quality ingredients are actually within reach!

Jing (Jenny) Liu, MD

Board-certified Dermatologist

Never miss out on e.l.f. SKIN.

Express your e.l.f.

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